Technology has created major changes in
the world today, and the greatest impact it has had is on communication.
Therefore, the way in which the people communicate has greatly changed
especially in the business arena where employees from diverse cultures
interact. Therefore, the sections that have been mentioned below will focus on
the three main barriers that have created disruption between the interactions
that take place among the workers from various cultures, differing values,
language, and expectations, being the major differences.
Steve Jobs was one of the most
influential leaders in the history of technology. With the changing world,
Steve Jobs was a man who moved with the pace of the changing environment. He
was the one who has made Apple Incorporation what it is today. He is the pioneer
in the field of technology, and it is due to him that technology has changed so
much. Steve Jobs has been a great leader in the field of technology which has
helped him to ensure that people are up to date with the technology. He was the
one who revolutionized the personal computers and made sure that the features
of the personal computers are in favour of the people who are using it.
Culture: First, the
differing values between cultures may determine the organizational culture that
is formed in the organization. This is because the values that the employees
follow are reflected in the form of culture. Steve Jobs was a visionary, and he
knew that what he was doing was right and if he gets support, and backing from
his company, he will be able to build a company that no other company will be
able to compete with. He encouraged the employees to follow seven mantras’ of
his leadership.
Language Barrier: Secondly,
language barriers can result in misinterpretation of information, therefore, he
ensured that any such thing did not happen at Apple. He was one person who
influenced each and every employee of the company, and he made sure that his
employees are well aware of his vision and know what the company wants to
achieve. He hired a diverse workforce in order to increase creativity and also
welcomed employees to give new and diverse ideas. In this way, the language
barriers were also resolved also because the medium of communication that was
chosen by him was effective.
Conflict and Achievement of goals: Thirdly, conflicting expectations about processes and the achievement
of organizational goals also play a crucial role in attaining organizational
success. For Steve Jobs, "Creativity is connecting things" and
connect things means looking for inspiration in other industries. For example,
on several occasions, Jobs has found inspiration in Zen meditation, on a visit
to India, to an electrical device or a chain. For Steve Jobs, people who buy
Apple products are not consumers, but people with hopes dreams and ambitions.
His company manufactures products to help people achieve their dreams.
Technology has created a global
marketplace where everyone can interact with one another easily and with lesser
costs which are involved and even free of cost at times. However, the leadership of Steve Jobs
especially with regards to communication has played a very vital role in
attaining success of Apple.
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